Beauty & Skin Care Duty Free Shop Event for Bloggers
We organised an exclusive press event in 2017 April to promote the renewed Beauty & Skin Care section of Heinemann Duty Free at Budapest Airport.
The focus of the event was on the exclusive products available at Heinemann Duty Free. Among others, participants were presented with the world-famous Bombshell fragrance of Victoria’s Secret, the skin care and home decor products of Rituals and the Travel Retail Exclusive aka TREX sets available only at Heinemann Duty Free.
We have invited the most influential Hungarian beauty bloggers to participate at the event and organised co-operations with them to ensure maximal coverage.
The event was followed by a dinner at TASHBA, the most imposing restaurant at the airport.
Feedback from the participating bloggers was very positive: they are invited to numerous similar events, but this was one of the few where they had an exceptionally good time thanks to the exclusivity of the event and the various programs.