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This year marked the eighth year we announced the winners of the Starbucks Coffee Poets poetry contest. This year’s call for entries, based on the theme “Fairy Tales with Foam,” encouraged creators to reflect in verse on what fairy tales mean today and how the stories we tell about ourselves and each other shape our self-image, our relationships, and our identities.

The 2026 competition once again received many strong and exciting entries, from which the professional jury selected five finalists. Instead of a traditional awards ceremony, the finalists had the opportunity to present their work during an interactive literature class on the Kürt Alternative High School’s “Create Hungarian!” theme day.


This year’s winner was Andrea Urbán, with her poem titled “Julianna and Mária and Klára and Andrea.”

We are proud to work with Starbucks Hungary on initiatives that provide a real platform for contemporary creators and foster new, inspiring connections between literature and the community.


Congratulations to all entrants and finalists! ☕📖

We unveiled Fjällräven’s 2026 collection at an inspiring event for the Hungarian lifestyle and outdoor media, as well as our influencer partners—our event focused on the concept of effortless, mindful hiking.


Accompanied by our brand ambassadors, guests were able to experience firsthand how hiking becomes not only easier but also more mindful.

The new collection is built around lightweight yet fully-featured gear: pieces that combine functionality, comfort, and sustainable outdoor exploration.


See you out there!

An exclusive jewellery collection brings the Regency era into modern-day must-haves. Available now in Hungary.


Pandora, the world’s largest jewellery brand, is stepping into the world of Regency romance with an exclusive new collection in collaboration with Netflix and Shondaland on Bridgerton, the global hit series.


The 14-piece collection, titled ‘Rules to Love By’, invites fans to celebrate love and friendship on their own terms. Inspired by the elegance and symbolism of the Regency era, the designs reinterpret historical motifs into modern-day must-haves, blending romance, fantasy, and self-expression. 


Crafted in 100% recycled sterling silver and 14k gold plating, the collection brings together carefully sourced cubic zirconia, crystal accents, and freshwater cultured pearls. 

The campaign features Bridgerton stars Hannah Dodd (Francesca Stirling) and Claudia Jessie (Eloise Bridgerton), captured by renowned fashion photographer Tim Walker and styled by Harry Lambert.


“Collaborations like this are central to our strategy of connecting with consumers through culture and storytelling. Our partnership with Netflix and Shondaland on the global phenomenon Bridgerton reimagines the elegance and symbolism of the Regency era through a contemporary lens, while reinforcing Pandora’s commitment to responsible craftsmanship,” Jennie Farmer, Chief Marketing Officer Pandora. 

The Pandora x Bridgerton collection is available online and in Pandora stores in Hungary.

Bridgerton Season 4 debuts in two parts. Part 1 premiered on January 29, 2026, and part 2 will premiere on February 26. Pandora jewellery will appear in the second part of the series. This marks Pandora’s second collaboration with Netflix, following the Stranger Things capsule collection launched in 2024. Both Bridgerton and Stranger Things are among Netflix’s most-watched shows of all time. 

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